In 1964 the Rocky and Bullwinkle Show went off air and life became very depressing for Bullwinkle J. Moose and Rocket J. Squirrel. Their home Frostbite Falls had become crippled by years of re-runs, the forests are in deforestation and the once majestic falls now a sludge waterfall. In Pottsylvania, Fearless Leader, Boris Badenov and Natasha Fatale are having tough times too when the Iron Curtain collapses on them and the citizens of the country become free. However, Fearless Leader comes up with a daring plan and he and his minions dig all the way to Los Angeles. Then in a film studio, they meet with Minnie Mogul, who is looking for a not-so intelligent film script which she can make as her own. From within a television set, the villains convince her to produce the "Rocky and Bullwinkle Movie" by signing a contract which will give her all rights to the old show. She signs the contract, and then pulls it out of the television, bringing the villains with it and turning them into live-action stars. The villains claim they came because they were "attached to the project." Now, they have an evil plan to ultimately hypnotize America, using RBTV, which stands for "Really Bad Television" making everyone's mind mush, so he can go on to the TV, and get everyone to vote him as President of the USA! Meanwhile Rocky and Bullwinkle are sucked out of the TV world, and turned into real life as 3D computer-generated characters! It's all up to Rocky, Bullwinkle and FBI Agent Karen Sympathy to put an end of Fearless Leader's plans and save America before they wreak havoc!

The University infirmary is labeled "J. Ward", a homage to Rocky and Bullwinkle creator, Jay Ward.

Fearless Leader:
Have you liquidated Moose and Squirrel? Did you use the CDI? Are you talking to me? Are you talking to me? Then who else are you talking to? Are you talking to me? Well, I am the only one here, so you must be talking to me. And you are lying! Now catch Moose and Squirrel. And next time use the CDI on them.

Written by Rick Nelson, Sam Hollander, David Schommer (as Dave Schommer), Tarsha Vega
Performed by Tarsha Vega
Courtesy of the RCA Records Label of BMG Entertainment