The patriarch of a family-owned corporation hires a young race car driver to help him design a fuel efficient car in secrecy. They face resistance from the president of the company (the patriarch's grandson), who wishes to eliminate the motor car division because of bad blood between himself and his grandfather. During flashbacks, a parallel set of problems is revealed in the family's past, problems that persist into the present, and the race car driver gets deeper into the web of deception and corporate intrigue.

The "assembly line" scenes for BMC were actually filmed at the AMC (American Motors Corporation) plant located at Kenosha, Wisconsin. In several shots you can catch glimpses of a 1978 Gremlin, Pacer, and Concord being built and painted. The plant was destroyed by Chrysler in the early-'90s. Also, some shots of contemporary "BMC" automobiles are actually badly redecorated Fords; a Granada and LTD are among the unfortunate victims of a very hideous restyle.

Angelo Perino:
I gather you didn't enjoy being a racer's wife.


Lady Bobby Ayres:
Well, let's just say I was a widow long before my husband died.